Universal Theme Parks: The Exhibition - The Franklin Institute - 2026

The immersive, innovative traveling exhibit showcasing Universal theme parks and the people who make them marks a significant achievement by The Franklin Institute in their commitment to delivering world-class experiences for all to enjoy.

MDSX - in collaboration with The Franklin Institute


Art Director | Lead Creative Design | Graphic Design | Print Media | UI Design | Motion Graphics | Media Creation | Audio Design

Universal Theme Parks: The Exhibition at The Franklin Institute, Philadelphia, PA

With MDSX, I had the opportunity to contribute to the Universal Theme Parks traveling exhibition at The Franklin Institute in Philadelphia, PA. This gallery opened in February of 2026 in collaboration with MDSX, The Franklin Institute, Universal Destinations & Experiences, Comcast, and Universal Creative. I worked on this project as a the Art Director and Lead Creative Designer; responsible for helping develop the look and feel of all galleries in regards to concept design, colors (digital, print, paint conversions) style guide, print media signage design and installation, wall graphics, motion graphics, media design, UI elements and styleframes for interactive games, and audio design (BGM and interactive).

As with every MDSX project, I was supported thoroughly by a team of producers, directors, artists, and designers who each contributed meaningfully to every step of the process.

Software used:

Entrance arch: Responsible for print graphic design, dimensional letter design, paint color specs, concept design, mounting solutions.

Storytelling & Wonder Gallery: Responsible for all graphics (design, pre-press, management), artifact labels, concept design, interactive UI design, material specs

Technology & Innovation Gallery: responsible for all graphics (design, pre-press, management), artiface labels, concept design, interactive UI design, material specs, audio
Horror & Fear Gallery: Concept rendering (Cinema 4D, Unreal Engine, Photoshop)
Technology & Innovation Gallery: Concept Rendering (Cinema 4D, Unreal Engine, Photoshop)
Storytelling & Wonder Gallery: Concept Rendering (Cinema 4D, Unreal Engine, Photoshop)
HOME